“How Come This Stuff Isn’t Animated?” The Story of Mr. GIF
Pop star Miley Cyrus and the rapper 2 Chainz backstage at Jeremy Scott’s S/S 2015 show at New York fashion week. © Mr. GIF for Milk Made
Mr. GIF wants to animate the Internet. The creative duo has made photographing and illustrating GIFs—the 27-year-old bitmap image format that supports crude animation—their calling card. They’re the team that Marc Ecko, Evian and Transamerica tap when they need to quickly make strong, easily shareable moving images for whatever they’re selling. In just a few short years, they evolved from a …read more
Via: PDN Pulse
