Getty Images Rebrands WireImage Video
Getty Images, a leading creator and distributor of visual content and other media, announced today that WireImage Video will be rebranding as Getty Images Entertainment Video, the industry’s most comprehensive video coverage of current entertainment-related events and extensive celebrity video archives.
The rebranding will build upon Getty Images’ unparalleled dedication to offering a one-stop-shop solution to access the robust global entertainment content. In addition to this, Getty Images has enhanced its video offering to now include a simplified delivery method with direct clip downloads, 24 hours per day availability in both Phase Alternating Line (PAL) and National Television System Committee (NTSC) formats and extensive high definition (1080i) content. In addition, Getty Images Entertainment Video will feature immediate download of HD and Web quality EPK video files for editing/posting on websites, instant streaming preview, branded page with customized link, gallery of high resolution event images for download and customized immediate media email blast with link, photos and press release.
“Entertainment imagery has always been a key focus of Getty Images, and we pride ourselves on having the widest range of available entertainment content,” said Roxanne Motamedi, Vice President of Entertainment at Getty Images. “Since the entertainment industry is constantly changing, we understand the importance of evolving with it. We continue to remain dedicated to delivering compelling entertainment content to our customers in all media and formats.”
Tour digital archive contains over 350,000 clips dating back to 1985 with more than 4,000 hours of video of clean footage, event atmosphere, celebrity B-roll, red carpet interviews, branded newscasts, event capsules and more.
Getty Images Entertainment Video provides access to content that looks inside more than 1,700 entertainment events annually and 10,000 celebrities. It provides the insider’s view by capturing intimate industry relationships, the hottest parties, movie premieres, film festivals, award shows, concerts, red carpets, celebrity interviews and more.
Getty Images’ Entertainment video staff and facilities are available on an assignment basis. Through its experienced staff of videographers and producers, post-production services and distribution capabilities, Getty Images Entertainment Video can meet the unique video needs of any event, anywhere in the world.
FMM: : Getty Images Rebrands WireImage Video http://www.fastmediamagazine.com/blog/2011/06/08/getty-images-rebrands-wireimage-video/