Cannes Avertising Festival Opens Registration

January 18, 2011 Marco | Editor

It’s not just Cepic that has opened for registration for their annual congress. The Cannes advertising festival is now also taking registrations for its’ 2011 edition of the Cannes Lions. The last two years have been a bit modest with many companies cutting back on events, perhaps this year the tide is turning and the festival will be back to strength. Having been part of both the Getty Images, and later, the Corbis presence at the festival there are a number of benefits about staying informed. The event does bring together a huge amount of speakers and panels and they are of the highest caliber. These speakers give useful insights not in just what picture buying businesses go through but also share trends that apply to all business.

The downside? It’s not cheap. While flights are very affordable and hotels reasonable the festival access is expensive and that’s before you get the bill for a round of beer at the waterfront hotels (which is incidentally where all the networking takes place). For those used to Picture Business events it will be a bit of a shock. The alternative is to ease into and enjoy the off-festival activities or keep an eye on the website and posted video’s on Vimeo and YouTube. And there may be a possibility that Fast Media Magazine will report from the festival too.

The festival takes place from 19-25 June. More details below. If you do decide to go why not connect here with other visitors from the Picture Business on Fast Media Magazine by leaving a comment or sending an email.

PRESS RELEASE

elegates wishing to attend the 58th International Festival of Creativity, to be held in Cannes 19-25 June 2011, can register online at www.canneslions.com from Tuesday 11 January.
Delegates can select a 3-Day, 4-Day or Full Registration package, providing access to over 50 topical seminars, 20 educative workshops, screenings, exhibitions, four award ceremonies, two galas and the greatest networking opportunity the industry has to offer.

NEW: For the first time ever, alongside the shortlist exhibitions, delegates will also be able to view all the entry videos for all shortlisted entries across all categories, if supplied, which will be screened in the Palais des Festivals in Cannes. This will provide a better understanding of the creative entries and is an invaluable experience for anyone working in advertising and communications.

NEW: Cannes Also launches in 2011, a special exhibition of painting, photography, sculpture and other forms of art produced by creatives in the communications industry in their spare time, adding another dimension to the Festival’s celebration of creativity in all its forms.

NEW: A Cannes Lions iPhone, iPad and Android-Compatible App will shortly be available. Features will include the Festival Programme, a Cannes map, live winners updates, full social media integration, news, photos and videos, and Cannes Connect.

NEW: Cannes Lions are proud to announce the launch of an MBA level programme specifically targeting young marketers and brand managers working within a client organisation. Sponsored this year by Wunderman, the aim is to provide a better understanding of the relevance and importance of creativity and its positive impact on brand communications. With the numbers of clients visiting Cannes Lions increasing year on year, this structured week-long learning programme at Cannes will integrate tomorrow’s brand leaders with some of world’s best creative advertising and people.

NEW: As well as benefiting from reduced accommodation rates at a wide range of hotels, residences, serviced apartments and villas, registered delegates can also take advantage of discounted rates and special deals on helicopter transportation, on member airlines of Star Alliance, airport transportation, bars, spas and restaurants. Further information can be found by viewing the Delegate Special Deals section featured on www.canneslions.com

The online networking tool, Cannes Connect, which helps delegates to get in touch with one another before arriving in Cannes, facilitating meeting-up with other like-minded people during the Festival, is currently available to use by both 2010 and 2011 delegates. From April, only 2011 delegates will have access.

After the successful launch last year, both The Cannes Creative Leaders Programme, a two-week training initiative in conjunction with the Berlin School of Creative Leadership that takes place in Berlin and Cannes in June for industry executives, and “How to Cannes”, where newcomers to Cannes Lions can maximise their experience by attending one of the daily morning talks by a Cannes Lions veteran and Festival official, will continue to operate in 2011.

“Cannes Lions has become a unique event, offering learning, inspiration and networking as well as a celebration of the best in global creativity,” comments Philip Thomas, Festival CEO. “It reflects the changes in the communications industry and I have no doubt that the 2011 Festival will once again be full of exciting new work, new technologies and new types of people, all contributing to what Cannes Lions is: the opportunity to frame the shape of the industry in the coming 12 months.”

For further information and to register to attend the 58th Cannes Lions International Festival of Creativity, please go to www.canneslions.com.