Getty Images signs four year agreement with Sky News
Getty Images announced a four year agreement with Sky News
PRESS RELEASE
Getty Images, Inc., the leading creator and distributor of visual content and other media, today announced it has signed a four-year agreement with Sky News to licence and distribute its award-winning editorial footage. Covering the world’s top news, sport and entertainment events, footage from Sky News will now be available to Getty Images’ customers around the world from 24 hours after it was first aired.
Getty Images will also be licensing selections from Sky News’ vast archival footage collection, which spans the last 21 years and includes powerful footage of historical events, including the fall of the Berlin Wall, the Asian tsunami, Gulf and Iraq Wars, 9/11 and the London Terror Attacks. The collection is available online at www.gettyimages.com/skynews.
“Sky News is internationally known and recognised for its award-winning coverage and we are delighted to partner with them and make this rich content available to customers,” commented Lee Martin, SVP Sales EMEA & Asia Pacific for Getty Images. “The launch of this collection advances Getty Images’ offering of timely editorial footage coverage, whilst continuing to expand and bolster our substantial archival footage collection.”
Nathan Conduit, Commercial Director Sky News, said, “Sky News is happy to entrust the distribution of its unrivalled breaking news footage to Getty Images via its global sales force and e-commerce enabled website, reaching advertising, corporate and media customers in multiple languages, across more than 100 countries.”
Over the past 21 years, Sky News has reported on major events from around the world through its 24-hour news coverage, including the recent General Election in the UK. In addition to major world events and news, the Sky News collection also contains footage covering significant contemporary global interests such as politics, healthcare, finance and industry.
Getty Images currently has more than 500,000 clips in over 50 unique collections available online, across both Creative and Editorial footage and also has an extensive archival footage collection that is available to customers through deep-file research. The entire Getty Images footage collection, both online and offline, totals approximately 50,000 hours and the Sky News will add thousands more hours to this. All Sky News footage aired from 6th May 2010 onwards, including the UK General Election, is now also available in HD format
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