Photo Book Publisher Blurb Gobbles Up Its Biggest Competitor, HP’s MagCloud
By Dan Havlik
The photo book self-publishing landscape has gotten a little bit smaller. Do-it-yourself book publisher Blurb announced yesterday it had purchased its biggest competitor: HP’s MagCloud web-based publishing platform.
MagCloud differs slightly form Blurb in that it is more of a soft-cover, magazine-style self-publishing platform than than a photo book publisher.
According to a press release from Blurb, MagCloud will become a part of Blurb under a new licensing agreement.
Current MagCloud customers will see no changes to their service for three months. Current and new photo magazine layouts will remain on MagCloud for photographers seeking to print, sell or …read more
Via: PDN Pulse