Pricing & Negotiating: Studio Portraits Of Spokesmen For Social Media
by Craig Oppenheimer, Wonderful Machine
Shoot Concept: Portraits of two spokesmen previously featured in television commercials in various lifestyle scenarios
Licensing: Web Collateral use of up to 13 images for 3 months
Location: A studio in California
Shoot Days: Two
Photographer: Portraiture and lifestyle specialist
Agency: Mid-sized, based on the East Coast
Client: Large food company
Here is the estimate:
Creative/Licensing: The agency had recently produced a series of television commercials introducing two spokesmen for the brand, and they were now interested in extending the concept into their social media marketing. Specifically, they wanted to promote a contest on the brand’s Facebook page, and they …read more
Via: A Photo Editor
