Thought Equity Motion Expands NCAA Relationship

Video management and Footage licensing company Thought Equity motion will add photography and radio calls to content offering.

PRESS RELEASE

Thought Equity Motion, Inc., a leading provider of cloud-based video management and licensing services, announced today that it has extended its exclusive licensing contract with the NCAA. In addition to licensing   NCAA Championship video, Thought Equity Motion now has the rights to license photographs and radio calls from the NCAA’s 89 Championships across 23 sports and all three division levels. The photographs capture an array of memorable NCAA championship moments ranging from action shots, celebrations, and trophy ceremonies to fans, mascots, and cheerleaders.

“With the NCAA’s winter championships—including the Division I Men’s and Women’s Basketball Championships—quickly approaching, we are pleased to be offering NCAA Member Institutions and Conferences, Corporate Champions and Partners, Media Partners and Editorial Agencies integrated digital solutions to fulfill their goals around NCAA championships,” said Kevin Schaff, CEO and founder of Thought Equity Motion. “Our platform’s ‘smart content’ metadata makes digital media easily searchable and our research and project services deliver a strategic content and technology offering for NCAA partners around the 2012 championships.”

“Thought Equity Motion is now the sole source to license a full-range of ‘non-live’ NCAA media, including fully-produced games, clips, photos and radio calls,” stated Greg Weitekamp, NCAA director of championships and alliances, media services.  “We are continuously working to open up the excitement and history of the NCAA to our fans, member institutions and partners. Thought Equity Motion’s T3 Platform and Licensing Services have enabled a new level of access to the NCAA digital library and we’re looking forward to expanding these comprehensive digital content offerings to include photographs and radio calls around March Madness.”